Data Science

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PMG

Data Science & Compliance

The data landscape has just seen the biggest shake-up of the last 20 years, are you up-to-date and making the most of it?

Contact Data has seen much negative press, but well thought-out, compliant and sophisticated data-driven marketing is more refined and effective than ever before, enabling you to target the right people, with the right products or services, with the right permissions, via the right channels and at the right time.

As we all know, the General Data Protection Regulation (GDPR) 2016 came into force on 25th May 2018 and from this date the 2016 regulation was enforceable.  The GDPR replaced the 1995 EU Data Protection Directive (95/46/EC) and superseded the laws of individual Member States that were developed in compliance with it.

The purpose of the GDPR is to protect the ‘rights & freedoms’ of natural persons (people) and to ensure there is far greater accountability on how their personal data is collected, stored and processed.  Ultimately the goal is to ensure that their personal data is not processed without their knowledge and where practicable without their consent.

Here at Permission Media Group, we champion the GDPR.  Consent means everything to us and we feel that wherever possible it should be the legal basis for marketing.  Not only from an ethical standpoint, but also from a commercial one, marketing is far more effective, when one’s marketing touch-points engage individuals who have consented to, or better yet requested, your engagement and are aware of why and how you are processing their personal data.

Our data scientists, strategists and campaign planners can help you understand your options and source the highest quality data, for your needs.  Contact us today, to start the journey.

I need compliant contact data, what are my options?

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Consent & Legitimate Interest

Validated Connectivity

Customer Tracing

Data Append

Sophisticated

Targeting

Biggest Volumes

Data Cleansing

Re-Consenting Data

Data Compliance

Email Marketing

Our Beginner Winner Creative and Video services for Print Design, Web Design, Traditional Video and Animation are designed to help your continued growth as affordably as possible.

New to Data-Driven Marketing?

Beginner Winners can learn and grow with the help of our training & development material and entry-level service plans for continued growth.

Learn more about our Beginner Winner support packages

I’m a Beginner Winner!
Our League Leader Creative and Video services for Print Design, Web Design, Traditional Video and Animation services are designed to boost your continued growth as comprehensively as possible.

Existing brand, looking to expand?

Brands, Blue-Chips & other League Leaders can sign up for our support packages and high-end service plans to dominate their markets or enter new ones.

Learn more about our League Leader support packages

I’m a League Leader!
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Consumer Data

What are my consumer data options?

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Business Data

What are my business data options?

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Public Sector Data

What are my public sector data options?

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Learn about the unique model we have created to help you improve your business

BUSINESS FIRE
We’re ready to support your data marketing, data compliance, data cleansing and list rental requirements, start your journey today.

How does the Service Octagon work?

Our eight-sided Service Octagon represents the primary areas of our experience, however these service themes do not operate in isolation. More often than not, our clients ‘pick and mix’ the precise selection of business development and marketing services, which, when combined, admirably solve the specific marketing and growth challenges they are faced with at that time.  As requirements and business hurdles change over time, the vast array of expertise within the Service Octagon is always available to assist our clients and partners deliver service excellence and customer experiences that exceed expectations, as well as, phenomenal business growth.

Learn more about our other seven disciplines

Strategy

Communications & Contact Centre

Print, Pack & Postage

Data Science & Compliance

Content Marketing & Automation

Lead Generation

Search & Social

Creative & Video

Or, explore the full Service Octagon …

Fuel my growth with the Service Octagon

Contact the Team

Please complete the short form below to contact us

 
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Email Marketing Client

“I engaged Permission Media Group with Gareth and Andy in January 2018 ago supply us with data for our project.  In the last 8 months Permission Media Group’s supply of data has been central in the development and success of our marketing efforts.

They have far out-performed anything else we have encountered during my many years of direct sales and marketing with open and click through rates higher than I have ever seen.

Both Gareth and Andy are great to work with and I have no hesitation in recommending to others!”

Data Partner & Technology Pioneer

Direct Mail Client

We have been working with Permission Media for some time now for our own and for client data use. We have pushed Gareth and their team to the limit with some very specific requirements – which they have handled both professionally and efficiently.

The data always meets our requirements, they go to great care to ensure that the data profile meets our needs. 

Having been purchasing data for many years it is refreshing to be able to learn something every time we communicate with them.

Marketing Agency & Mailing House

Search Marketing Clients

“I am in awe of Permission Media’s passion and knowledge for SEO – they have the quest to be the best and are proactively on top of their specialism.”

Leading UK University

“They are one of the best in the SEO business. Highly recommended.”

e-Commerce & Marketing Consultant

“On a professional and personal level working with Permission Media is a tremendously positive experience. Their expertise is coupled with the humility required to connect and explain to the uninitiated and to follow up with results!”

Gaming Sector

Telemarketing Data Client

“I can whole-heartedly give the thumbs-up for delivering the best data we’ve ever used.

The connectivity is second to none and their sophisticated approach to targeting the right data for you will leave you in no doubt that they are at the top of their game.

If you want to take your telemarketing to the next level, try these guys! You won’t be disappointed!”

Business-to-Consumer (B2C) Call Centre

Lead Generation Data Client

I’ve had the pleasure of working with Gareth for a number of years on a variety of projects, most notably lead generation. Not only has he been someone who has pedigree within this area, providing me with great insight and wisdom, but he also shares passionate ethos to success.

I believe his desire to be ‘the best he can be’ will propel him to levels of achievement most can only dream about.

Business-to-Consumer (B2C) Service Provider